10 Ways to Write More Effective Ads

Inside this eBook, you will discover and learn more about the following topics:
- What is advertising?
- Focus on them not you
- Emphasize benefits, not features
- Push their emotional hot buttons
- Incorporating proof and believability
- The Unique Selling Proposition (USP)
- The headline
- The more you tell the more you sell
- Write to be scanned
- The structure of AIDAS
- Use takeaway selling to increase the urgency