Ecommerce & Lead Gen: 70-Point Audit & Fixes

God Tier Ads Workshops




 

 

What You Get:

 

Ecommerce videos include:

 

Feed Optimisation for ROAS & Scale

 

In this hour I cover:

 

Rules and supplementary feeds.

Tried and tested product segmentations.

Loads of ideas to test and examples throughout.

 

 

The BIG 70-point Audit

 

A deep (2 hour 13 minute), structural audit of the account.

With a view on how to position and scale the business beyond this point.

No stone is left unturned.

 

 

An Interesting DTC (competitive niche)

 

Single product direct to consumer (DTC), in a highly competitive market.

Everything is discussed – from the website and checkout UX to Search, Shopping, Bidding, Video, DSA and remarketing.

 

 

Lead Gen videos include:

 

How to save a Local Services Ad Account

 

1 hour reviewing local service account for window repair and installation.

The cost per lead metrics are up to an eye-watering $2,000!

I’m confident there’s scope for less than $100 leads, and without losing lead volume.

 

 

Consolidate, Restrucutre & Fix

 

1hr 40 minutes reviewing Financial services industry.

Covering a lot of bases including consolidating after recent mixed results.

The account needs a restructure and refresher!

 

 

B2B high CPC and Low Conversions

 

To move the needle, I look at: location targets, overlap and consolidation (for easier account management).

Landing page copy recommendations competitors and positioning (how you beat them).

Remarketing ideas and more.

 

(more info) 

God Tier Ads Workshops: Videos