#6299953
Brand New
New Jersey, USA
23 times
The Art of Email Course Outline
Module 1 (Foreword, Introduction, Strategic Upstream Decisions, Strategy + 10,000′ View, How to Think About Writing, and the Nine Dot Puzzle)
Module 2: Principles of Serialized Narratives
Module 3: Soap Opera Series
Module 4: Relationship Building Series
Module 5: Value Newsletter
Module 6: Bridge Emails
Module 7: Story-Powered Promotions
Module 8: Product Launch Series
Module 9: Customer Onboarding Series
Module 10: Putting It All Together
Module 11: Advanced Ideas